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Landscapes of Capital | San Francisco
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San Francisco

Dublin Core

Title

San Francisco

Ad Item Type Metadata

Identifier

metlife.1999.san francisco

Corporation

Year

1999

Keywords

Chinatown, Chinese signifiers, San Francisco, culture, diaspora, frontier, female entrepreneur, time, work, computer workers, historical footage, speeded up footage, future, place, orange sunset, San Francisco Bay Bridge, Snoopy (MetLife corporate icon), children, technology, old vs. new, insurance, financial services, continuity, change,

Transcription

Young Chinese American woman: “America still has a frontier.
San Francisco.
Pretty amazing place
Especially for [laughs] a Met Life financial professional.”
Background conversation in a bakery: “So you recommend mutual funds?”
“I do, it’s a great way to save.”
Young Chinese American woman: “When America moved West, Met Life invested in railroads, telephones, and electric lines
We helped connect the country.
That’s Met Life.”
She is meeting with young adults in a way cool converted warehouse office: “Pull the 401K up on the screen,” she says to someone.
Young Chinese American woman: “I work with people who work in the future. If it’s going to happen, it’s going to happen here first.”

Compositional Form

black & white footage mixed with color footage

Music

Chinese music signifiers; piano then signifies a quieter reflection on the fast; the present and future is signified by free-style electric guitar

Signifiers

Chinese music

Notes

energetic, bustling SF

URL

http://www.landscapesofcapital.com/media/metlife.1999.san francisco.mov

Business Summary

(from Yahoo profile) "MetLife, Inc. operates through its affiliates and subsidiaries as a provider of insurance and other financial services to individual and institutional customers. The Company offers life insurance, annuities, automobile and property insurance and mutual funds to individuals, as well as group insurance, reinsurance and retirement and savings products and services to corporations and other institutions. The MetLife companies serve approximately 12 million individuals in the United States and companies and institutions with approximately 33 million employees and members. The Company also has international insurance operations in 12 countries. MetLife is organized into six major business segments: individual, institutional, reinsurance, auto and home, asset management and international.

Language

English

Type

Moving Image

Format

Quicktime

Collection

Citation

"San Francisco," in Landscapes of Capital, Item #958, http://landscapesofcapital.com/items/show/958 (accessed February 21, 2018).